Market OverviewFinlify
Price Date: 2026/07/30
PG logo

PG - Procter & Gamble Co

A consumer goods stalwart whose household brands — Tide, Pampers, Gillette, and Crest — command shelves in over 180 countries and pricing power across economic cycles.

AVOIDWeak Technical SetupCurrent data points to a weaker relative setup or heavier score deductions.
MEETMEET compares latest EPS results against analyst estimates.

Finlify Score

46.1 / 100

Data Quality

FULL

Penalty

0.0

Sector

Consumer Staples

Close Price

$143.96

-1.46%

52W Range

$137.62 - $167.25

Market Cap

$341.5B

-1.5%

Compared to previous day

2026 Q1 Revenue

$21.2B

-4.4%

Changes from last reporting quarter

2026 Q1 EPS

$1.63

Diluted shares

Analyst Rating

22 Buy14 Hold1 Sell

37 analysts in latest ratings feed

RSI

43.1

40-70 moderate

2Y Range Position

15%

-20.2% from high / +4.6% from low

Beta

0.38

Relative to market benchmark

MACD

-0.48

MACD line -0.39 / signal line 0.09

Fundamental Trend

Growth 30.4
Revenue QoQ-4.4%
Revenue YoY+7.4%
EPS QoQ-8.4%
EPS YoY+5.8%
Gross margin QoQ-
Operating margin QoQ-2.6%
Net margin QoQ-0.9%

Financial Health

Quality 70.1
Debt / equity0.44x
Debt ratio+18.6%
Cash / debt proxy0.52x
Cash / assets+9.6%

Data Quality

FULL
As of date2026-07-30
Latest statement2026-03-31
Penalty0.0
Missing dataNone

Valuation Reference

P/E21.41x
P/B7.17x
P/S4.06x
EV / EBITDA26.11x

Price Chart

Close price, two-year source window

Finlify Score

AVOID

46.1 / 100

Relative Strength29.5 / 100
Accumulation & Volume73.9 / 100
Fundamental Trend30.4 / 100
Financial Quality70.1 / 100
Data Quality FULLNo penalty

Score History

Finlify Score and component trend

Financial Statements

Calendar year view. Figures are estimates only. For official figures, refer to the company website.

2026 Q12025 Q42025 Q32025 Q2
Revenue$21.2B-4.4%$22.2B-0.8%$22.4B+7.2%$20.9B+5.6%
Gross Profit----
Operating Income$4.6B-14.7%$5.4B-8.4%$5.9B+34.5%$4.4B-4.5%
Net Income$3.9B-9.0%$4.3B-9.1%$4.8B+31.4%$3.6B-4.1%

Columns use the calendar quarter of each reported period end date. QoQ is shown for adjacent company reporting quarters only.

AI Signal

Generated Jul 25, 2026

Finlify's signal for PG is HOLD, with a Finlify Score of 48.4/100, suggesting a neutral stance based on the current quantitative assessment for the asset.

Technical

The asset's Relative Strength score of 36.7/100 appears to indicate some underperformance relative to its peers. However, the Accumulation / Volume score of 73.1/100 suggests notable buying interest. PG has experienced a -3.3% return over the last 20 days and a -1.0% return over 60 days, with its RSI(14) at 47.1, which may suggest a neutral momentum.

Fundamentals

The Fundamental Trend score is relatively low at 30.4/100, which could suggest some recent challenges in fundamental performance, while Financial Quality appears robust at 70.1/100. PG's valuation metrics include a P/E of 21.4x, P/B of 7.2x, and P/S of 4.1x. The asset exhibits a low Beta of 0.4, indicating lower volatility, and offers a dividend yield of 2.96%.

Macro Context

With CPI YoY at 3.7% and Core PCE YoY at 3.4%, persistent inflation may continue to influence consumer purchasing power for products from companies like PG. The 10Y Treasury Yield at 4.7% and a positive yield spread of 0.4% suggest a potentially higher cost of capital environment.

Key Risks

  • Upcoming earnings on 2026-07-29 could introduce significant price volatility.
  • The relatively low Fundamental Trend score of 30.4/100 may indicate underlying business challenges or slowing growth.
  • Sustained inflation, as indicated by CPI at 3.7% and Core PCE at 3.4%, could pressure profit margins or consumer demand for consumer products.